Instagram was created in the year 2010 by Kevin Systrom and Mike Krieger. It was said to be just another name in a long list of social media platforms that came into existence right after Facebook went viral in the late 2010’s. But Instagram proved its worth quite rapidly as it gained over 1 million […]

Facebook doesn’t need any introduction to anyone. It played a huge role in defining this digital age. The social media giant has been at the top of the ladder in terms of revenue, active users and content for quite a few years now. A big part of Facebook’s revenue comes from the ads it runs […]

In the last decade, digital media has spread like wildfire in the world of marketing. The ever-increasing use of internet and the exponential growth of mobile phone users all over the globe have opened doors to a new sector of marketing. Even in the FMCG sector, digital media has grown to become a vital aspect […]

I think all of us saw in the movie ‘The Social Network’, what Mark Zuckerberg did and went through to create his popular social media platform Facebook. Mark had no idea that at the time the website he was creating, was going to become a worldwide phenomenon within the next decade. As per Facebook’s latest […]

There is no denying the fact that digital media has completely taken over the marketing and advertising space. Businesses just can’t think of surviving with marketing strategies that still use the conventional tools. Brands have to adapt to the changes in the market and accordingly, reinvent their marketing strategies. And social media marketing is the […]

With so many options at your disposal, you are bound to get tempted to add a few features to your website. Though most of the features are important and some necessary, these 5 things shouldn’t be on a business website. Avoiding these things will definitely make your website better than a lot out there. An […]

First impressions are always important, that is nothing new. So, creating good first impressions for brands and companies is also quite important. In this age, where nothing is too far away from the internet, websites are what create first impressions. Websites are the first thing people search for on the internet to find information about […]